
In 2003 her third album, Ya Salam ("How Fantastic") included the song Akhasmak Ah ("I'll taunt you"), which became an enormous hit, as did its provocative music video. Reminiscent of older Arabic films, it features the singer as a cafe manager who dances for and flirts with her dominantly-male clientele. Two other singles from the album were shot as music videos; Ya Salam had Ajram playing a 1930s style cabaret performer, carries similarity to Chicago's character Roxy, while Yay (Sehr Oyoono) ("Oh,the Magic of his Eyes") became a mini-drama with Ajram discovering romance as a demure Beirut hairdresser.
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